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Friday, May 23, 2008

seems a no-brainer but why isn't everyone doing this?

What do you do with a mobile phone when you have no electricity? Not much. In Uganda, a country with almost no electricity resources available, Motorola is installing solar powered recharging stations for mobile phones. The service is, of course, free. The solar sations are manned by local, entrepreneurial, women. Now where is the catch? These women also sell (Motorola) handsets, sim-cards etc ... Actually I wouldn't call that a catch: you scratch my back and I'll scratch yours and in the end these women create the foundations to start a sustainable business and gain their independence. Check it all out on Springwise.

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