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Wednesday, July 25, 2012

Avinash Kaushik, the usability guru, tweets about WTPh, What the Phonics, street installations in Kopenhagen, that are attached to streetsigns to help people pronounce the streetnames.

I understand why he would find that a great idea: for foreigners all streetnames in most European cities are unpronouncable (or how pronouce Jan Van Rijswijcklaan (Antwerp), Chemin de la voierie des trèfles (Paris), Prilaz Dure Dezelica (Zagreb and I don't have special characters to make it more unreadable) or Haarlemmersdijk (amsterdam)).

So yes, it's a great idea but there's only one drawback: you have to have found the street first before you can learn how to pronounce it's name. Which doesn't solve the problem of having to look for that streetname you can't pronounce in the first place.

WTPh? - What the Phonics from Andrew Spitz on Vimeo.


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