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Friday, June 25, 2010

I'm a sucker for Moleskin notebooks. For lot's of notebooks actually, for nicely made notebooks and writing tools in particular. Ordning & Reda for example or Paperblanks with their incredibly beautiful 'old' covers. But Moleskin tops them all. Thats' because they not only hold on to the legendary aura of little black books used by journalists, coppers and writers but because they also keep up with changing times.

Moleskin has created an e-reader cover, a Kindle cover to be more precise. On the outside it looks and feels like a Moleskin, rounded corners and elastic band included. On the inside you can insert your Kindle and keep it in place with ... 4 elastic bands. What's more, it comes including two reporter-style notebooks with blank ivory paper.



The nice thing is: the original idea comes from a community of so called Moleskin hackers. They can be found all over the web, creating new tools based on the classic Moleskin product. Moleskin is just smart enough to listen to them and to use these ideas. Check out the Moleskin site, it contains interesting way's of digital-analog marketing.

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